MICHAL HALPERIN BEN ZVI
AgeTech Product Insights
Services
Age-Friendly Digital Products Consultancy
Elevate Your Digital Products with Age-Inclusive Design
I help businesses create digital products that are accessible, engaging, and tailored to the needs of older adults. By leveraging user research, product strategy, and inclusive design, I drive significant growth and user satisfaction.
Key Services:
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User Research & Analysis
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Product Strategy
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Inclusive Design
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Data-Driven Optimization
Why Work With Me?
Proven Track Record
Years of experience delivering results, with a proven track record of increasing conversion rates by 25-75%.
Data-Driven Approach
I leverage data and analytics to make informed decisions and optimize your digital products.
Client-Centric Focus
I prioritize your goals and work closely with your team to achieve them.
Passion for Inclusive Design
I'm committed to creating digital experiences that are accessible and engaging for all users.
Testimonies
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Talks- Engaging in Ageing
Insightful talks on How to increase engagement and usability for 65+
Unleash the Power of the Silver Surfers: A Deep Dive into Senior Digital Behavior
Are you ready to tap into the potential of the world's fastest-growing e-commerce segment? Over a billion individuals aged 60 and above are actively shaping the digital landscape. Despite their significant presence, many older users feel overlooked in technology design, leading to frustration and high abandonment rates.
This talk offers actionable insights and practical guidelines to enhance engagement and usability for this demographic. By understanding the unique socio-emotional and cognitive changes that accompany aging, we can design digital experiences that resonate with older users. Delve into the motivations, goals, and tasks of this growing population, and explore innovative solutions to improve engagement across various platforms.
Join me as we uncover the secrets to designing intuitive and inclusive digital experiences that cater to the needs and preferences of the silver surfer generation.
